MEDIA6 LAB

With the continuous transformation of Retail, changes in consumer behavior and the new uses allowed and implicated by the arrival of digital in physical points of sale, MEDIA6 provides its customers with an Experiential Laboratory to support brands in their journey towards the NEW RETAIL EXPERIENCE. Also conscious of the important issues related to climate change the necessity of integrating a sustainable and responsible system, the agency has included a department dedicated to innovation in the areas of eco-design and materials within the laboratory, and has developed a tool for comparing Life Cycle Analysis assessments according to various production options.